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TUZKI

WHEN:

2016-18

WHO:

Duhno 

Creative

Marketing

Agency

WHERE:

China

-

Shanghai

"THEY MAKE MASCOTS FAMOUS!"

A Shanghai-based, strategic & creative transmedia agency that helps brands engage with customers and grow their fanbase through the power of comics.

https://duhno.com/en/tuzki-story-comics

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other artwork details:

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About the artworks: 

Digital, iPad - AI / PS

About the client:

About Tuzki

Since 2006 TUZKI has evolved to become a symbol of China's youth and is the most original way of expression online. This unique rabbit – created with simple but distinctive black and white lines – is known for his wise thinking and exaggerated body movements. TUZKI’s personality and cool attitude has made him a genuine icon for Asia, establishing himself as one of the most recognizable characters in China. TUZKI loves to travel and has left his pawprint in Japan, Korea, India, Hong Kong, Taiwan, the US and throughout Europe and other regions. TUZKI emoticons have already been downloaded and shared an incredible 800 million times across a number of social media and messaging platforms, including WeChat, QQ, Facebook, Kakao Talk, Line, Sogou and iMessage. The first TUZKI animated episodes called “TUZKI, Let’s Trick Again” aired in October 2017. Turner China is also partnering with Tencent Pictures to create a TUZKI theatrical CGI movie. In 2018, he also became a fashion icon, with some help from designer Manish Arora at Paris Fashion Week 2018. He has his own themed restaurant and café, and a TUZKI attraction will feature at the Six Flags Zhejiang and Six Flags Chongqing theme parks. TUZKI is an IP owned by Turner Asia Pacific, a WarnerMedia Company. www.clubtuzki.com

About WarnerMedia

Turner Asia Pacific is a WarnerMedia company. WarnerMedia is a leading media and entertainment company that creates and distributes premium and popular content from a diverse array of talented storytellers and journalists to global audiences through its consumer brands including: HBO, Warner Bros., TNT, TBS, CNN, DC Entertainment, New Line, Cartoon Network, Adult Swim, Turner Classic Movies and others.